Android App Marketing

With the high penetration of Android smartphones, the Google Play Store is flooded with millions of Apps. In such a scenario, you need to have an effective Android App promotion strategy in place. This is where DigitalOye comes in that will help you promote Android Apps by providing a strategic Android App installation service.

DigitalOye will help you in improving your App ranking and downloads with our Android App Installation Services

Conducting keyword research and analysis
App Store Optimization services
Paid Ad Campaigns
Improve App ratings and reviews
Increase the visibility of your App across Google Play Store
Increase the number of downloads and customer retentions
Track and monitor performance and results of the campaigns

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App Search Optimization Services in India (ASO Services)

Because Android has a huge customer base, it is a good investment to have an Android App of your business. This way, you will have a chance to attend your competitors. However, because Google Play Store features a million of similar Apps, the rivalry is immense. Therefore, getting the attention of your target audience towards your App is relatively tough. With DigitalOye, the best ASO company in India, you will be able to effectively promote Android App. We believe in initially brainstorming ideas to come up with a proper plan instead of doing guess work. With our guidance, you will be able to advertise your App services to millions of active Android users.

At DigitalOye, we aim at achieving organic search visibility for the apps because the better your App ranks in the search results of Android App Stores, the better are your chances of achieving quality leads and retention. As a professional ASO company in Delhi, we promote your Android App on App Stores with our several organic activities like optimizing the App content with targeted keywords, CTAs, and good quality App screenshots for displaying on App Stores, etc. Also, we provide various paid advertisement activities that are based on Cost Per Click (CPI), Click Through Rate (CTR), Cost Per Acquisition (CPA) models, etc.

WHY DigitalOye?

DigitalOye is one of the most trusted and best App Store Optimization Company in Delhi NCR. Our dedicated team of professionals provide you with the following Android App Promotion Services:

We keep a regular tap on Google Algorithm updates and recent trends that are being followed in the market.
We conduct A/B Testing on a daily basis to create performance reports.
We study user interests and experience to accordingly tailor the Android App to increase the downloading rates.
We run several acquisition campaigns to get more customers to the App.
Our team also works on various in-store strategies like optimizing App name, URL, subtitle, and description with SEO-friendly keywords.
Our support team will be available at your disposal 24/7 to answer your queries.

Our Process

Keyword Research for App Search Optimization

This is the initial process that is conducted for promoting the Android App. We will study your business and understand your target audience's search intent before coming up with a set of keywords that will improve your Android App's visibility on the Google Play Store and enhance brand awareness.
Ratings & Reviews Optimization

User reviews play an important role in building the online reputation of the brand. Therefore, we make sure that your App gets authentic reviews without going against the Play Store guidelines. We also make sure that any grievances in your reviews are well handled.
Search Installation

As the best ASO company in India, we will conduct on-page strategies like optimizing App's description, titles, subtitles with proper tags and relevant keywords to increase your visibility in the Play Store. Also, we will do various off-page strategies like popularizing your App on various social media channels and running paid campaigns.
Download & Retention

Achieving a high download target will automatically help in promoting your App further and also improve the chances for it to rank higher in the category on the Google Play Store.

FAQs About Digital Marketing Services

What are the best monetization methods for Android App?

The best modes of monetizing your Android App are online advertising, affiliate marketing, freemium model, app data monetization and many more.
How should I determine my target audience?

Conduct a market research to find out who all are using your app the most. Based on the demographics and the results of your research, you'll easily know who your target audience is. Our marketing team will use several analytics tools to give you an overview of your user demographics, engagements, and business metrics.
How do I increase android app downloads organically?
App Store Optimization (ASO) is an organic method of increasing your visibility on the app store. Similar to SEO, here are few major things to consider -

App name, title, and URL optimization.

Keyword research for ASO.

App rating and reviews generation and handling.

Deep linking within a mobile apps.

Indexation of Apps in Google SERPS (search engine results pages).

Click through rate (CTR) optimization.

Have a look at our App Store Optimization services for your referance.
What are the types of in-app ads that I can use?

You can use banner ads, notification ads, advanced overlay and interstitial ads.
How is DigitalOye different from other digital marketing agencies?

DigitalOye has been helping brands get established on the app stores ever since apps began to rule the internet world. We provide one-to-one communication for priortizing your project. Our team of professionals is a mix of industry veterans and enthusiastic young professionals who work together to increase the number of app installations. Unlike other agencies, our team focuses on more organic methods of improving your app installations. We follow AGILE and waterfall methodologies based on the type and size of the project.